The Persio Edit: This Post Is Not About a Quadrennial Sporting Event

August 12, 2016 - Blog, The Persio Edit

Persio did not sponsor the XXXI Olympiad, so here are this week's can't-miss news...

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The Persio Edit: Let's Go to the Mall!

August 5, 2016 - Blog, The Persio Edit

Bad meetings, leadership lessons, and how it's poor customer experience, not malls...

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Startup Spotlight: Technologies on the Rise

August 5, 2016 - Blog, Media

Retailing Today columnist Anne Marie Stephen included Persio in her latest column, on...

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I'm With the Band: Retail Lessons from Festival Season

August 4, 2016 - Blog, Retail Trends

Music festivals – long, hot days in the great outdoors enjoying music with friends....

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The Persio Edit: Here Come The Machines

July 29, 2016 - Blog, The Persio Edit

AI and smartphones are overtaking digital habits of yore. Assuage your fears with this...

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Infographic: The Benefits of Transactional SMS

July 26, 2016 - Blog

Americans prefer mobile as a channel—and transactional SMS can change your...

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The Persio Edit: Pikachu Rising

July 22, 2016 - Blog, The Persio Edit

Dollar Shave Club gets a $1 billion payday, Amazon trips over Birkenstock and, of...

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Why Your Promotions Aren't Working: You've Got a One-Path Mind

July 20, 2016 - Blog, Promotion Strategy, Why Your Promotions Aren't Working

You're probably tired of hearing about the customer journey and how it's changed. But...

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Why Your Promotions Aren't Working: You Set It & Forget It

July 12, 2016 - Blog, Why Your Promotions Aren't Working

It's time to take the "end" out of send. 

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The Persio Edit: Better Living through Emojis

July 8, 2016 - Blog, The Persio Edit

This week: L'Oreal expanding emojis, retail's dirty secret, and the plus side to being...

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The Persio Edit: Let's Get Phygital

July 1, 2016 - Blog, The Persio Edit

In this week's roundup, we found that online shopping and physical retail stores...

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Why Your Promotions Aren't Working: You Don't Know Your Customers

June 28, 2016 - Blog, Promotion Strategy, Why Your Promotions Aren't Working

In this series, we're looking at reasons why American retailers struggle to make money...

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