So Black Friday and Cyber Monday went well—incredibly well. Analysis of a record-breaking holiday shopping weekend, plus the best retail and business news, after the jump.
Cough, it's Cyber Week, now, thank you very much. Also: retailers, it's time to upgrade your sites or find a better solution than 500 errors when your traffic blows up.
Online spending hit $3.3 billion this year, and 75% of shoppers who hit brick-and-mortar stores went on Black Friday—a 3.4% increase over the prior year. Not bad for a weak retail year.
Opinions, um, vary on Black Friday success this year.
What can beat Amazon in sales? Only literally every other retailer put together.
While advertisers look at Snap as the next big platform, there may be some kinks to work out.
Spend the extra $5 on the genuine article, or beware.
Luxury brands have long avoided digital, but those that have embraced it used these strategies to align their digital channels with in-store experience.
Catching up to Amazon, Netflix opens some of its vault—including its original programming—and allows downloads.
One lesson from the divisive election? Emotional appeals make a difference in storytelling.
The stalwart produces 6,000 pieces of content a month and works hard to find the line between authenticity and gimmickry.